Website redesign services
VisualWeb is a web design studio in Melbourne’s north. We redesign outdated, slow or underperforming websites for small and medium businesses, rebuilding them on WordPress and WooCommerce with a clean design, faster load times and a structure Google can rank. Designed, built and supported by our own team, with nothing sent offshore.
Most redesigns run $2,490 to $3,490 + GST. Your content, domain and rankings come across with you, and every quote is fixed in writing before we start.
Small business website redesign
$2,490 + GST, live in 2 to 3 weeks
- Fixed quotes, no hourly billing
- Your rankings and URLs preserved
- Content migrated for you
- Australian hosting available
Is it time for a website redesign?
Your website should work hard for your business. If any of these sound familiar, a strategic redesign will usually pay for itself in enquiries.
It looks dated
First impressions are made in seconds. A design that has not changed since 2018 tells visitors the business might not have either.
It is slow on a phone
Most of your visitors are on mobile. If the page takes more than a few seconds to load, they are gone before they read a word.
Visitors cannot find things
Clunky menus and buried pages cost you enquiries. A redesign restructures the site around what customers actually look for.
Enquiries have dried up
Traffic without leads usually means unclear calls to action. We rebuild pages so contacting you is the obvious next step on every screen.
Google has stopped ranking it
Thin pages, missing schema and technical debt hold rankings back. A redesign fixes structure, speed and content in one pass.
You cannot update it yourself
If every small change means calling a developer, the site is costing you time. We rebuild on WordPress so you can edit it yourself, or we handle it.
Websites we redesign
- Outdated WordPress sites
- Wix, Squarespace and Weebly sites
- Old HTML and static sites
- Joomla and Drupal sites
- Shopify and WooCommerce stores
- Sites built by a designer who has disappeared
- Slow, bloated theme builds
- Sites hit by a Google update
- Rebrands and new business names
- Single-page sites that need to grow
- Mobile-unfriendly sites
- Hacked or compromised sites
Not sure what your site is built on? Send us the address and we will tell you what is under the hood and what a redesign would involve.
What it costs
Every quote is fixed before we start. All prices exclude GST.
- Full single-page website — all your services on one fast-loading page
- AI Copywriting and imagery included
- Custom enquiry form built to your job type
- Project gallery and customer reviews
- Click-to-call and sticky mobile contact
- Up to 7 pages, individually designed
- A dedicated page per service — better Google coverage
- Location pages for the suburbs you serve
- Local SEO structure — service and suburb pages, schema
- Edit it yourself, or we handle it
- Up to 15 pages
- Online bookings or quote calculator
- Multi-location or multi-team structure
- CRM, email marketing or software integrations
- Advanced SEO structure and schema markup
- WooCommerce store, up to 50 products
- Product and category setup
- Secure Australian payments and shipping rules
- Full checkout testing before launch
- Additional products quoted separately
We’ll create a tailored proposal based on your business goals.
Ongoing care plan
WordPress updates, security, daily backups and uptime monitoring. Monthly content changes are included on our higher care plans.
Fixed before we start. No hourly surprises, no scope creep invoices.
How a website redesign works
A redesign is not a fresh coat of paint. We audit what you have, keep what works and rebuild the rest, without losing the rankings you already have.
What we do
- Review your current site, analytics and rankings
- Map the new page structure and content
- Design the new look around your brand
- Rebuild on WordPress or WooCommerce
- Migrate content, images and products
- Set up 301 redirects for every old URL
- Speed, mobile and SEO checks before launch
- Launch, then 30 days of post-launch support
What you keep
- Your domain name
- Your existing rankings and backlinks
- Your Google Business Profile
- Your content, rewritten where it needs it
- Your email and hosting, or move to ours
- Full ownership of the new site
Typical timeframe is 2 to 3 weeks for a small business site and 3 to 5 weeks for larger or eCommerce rebuilds.
Recent redesigns
A few of the websites we have rebuilt for Melbourne businesses. Over 600 built and more than 1,000 businesses supported.
Hammers Gym
hammersgym.com.au
Brisbane’s Roofing Experts
highpointroofingsolutions.com.au
Global Sunsets
globalsunsets.com.au
What clients say about their redesign
Rated 4.9 from 76 Google reviews from tradies, clinics, shops and service businesses across Melbourne.
Website redesign FAQs
Most small business redesigns come in at $2,490 + GST for a site of up to seven pages, or $3,490 + GST for a larger Business Pro build. A redesigned online store starts at $4,990 + GST. Every quote is fixed in writing before any work starts, and the price includes content migration and redirects.
Not if it is done properly. We keep your URLs where we can, set up a 301 redirect for every page that changes, carry across your titles, descriptions and schema, and check indexing after launch. Most clients see rankings hold and then improve as the faster, better-structured site takes effect.
A small business redesign usually takes 2 to 3 weeks from sign-off on the design. Larger sites, eCommerce stores and sites with a lot of content take 3 to 5 weeks. The biggest variable is how quickly we get content and feedback from you.
Yes. Most of the redesigns we do are for sites built by someone else. WordPress, Wix, Squarespace, Joomla, old HTML sites and Shopify stores all come across. We do not need the original designer’s files, just access to the current site.
Both work. We migrate your existing text, images and products, and rewrite or tidy pages that need it. AI-assisted copywriting is included in our packages, so thin or dated pages can be rebuilt without you starting from a blank page.
Every redesign is built mobile-first and tested on real phones before launch. Tap-to-call, sticky contact buttons and fast load times on 4G are standard, because that is where most of your visitors are.
Yes. We build on WordPress with Elementor, show you how to edit pages, and you can make changes yourself. If you would rather not, our care plans from $32.95 a month include updates, with monthly content changes on the higher tiers.
It stays live and untouched. We build the new site on a staging copy, you review it there, and we switch over once you are happy. Downtime at launch is usually a few minutes.
Yes. Australian-hosted managed WordPress hosting, daily backups, security and updates are all available, and every redesign includes 30 days of post-launch support.
Ready for a website that works harder?
Send us your current website address and we will come back with a fixed price for the redesign. No sales sequence and no discovery workshop.
VisualWeb · Mernda VIC 3754 · 1300 144 414 · info@visualweb.com.au