Web design for retail and local stores in Melbourne
We build websites for Melbourne retail: boutiques, homewares, bike shops, bookstores and every local store in between. One-page sites start at $1,699 + GST, plenty for a single shopfront. Sites with a product showcase run $2,490 to $3,490 + GST.
Not a template factory. Not an agency that vanishes once the invoice clears.
Complete one-page store website
$1,699 + GST, live in a week
- Fixed quotes, no hourly billing
- You own the site and the domain
- Australian hosting available
- Local SEO from day one
What a retail website actually needs
Shoppers check online before they walk in. Here’s what we build in from the start.
Hours, location and parking, one tap away
“Is it open?” and “where do I park?” decide more store visits than anything else on the site. They stay front and centre on mobile.
Show the stock, even without a cart
A browsable showcase of brands, ranges and new arrivals brings people in the door. Full online checkout can come later if you want it.
Photos of your actual shop
Your fit-out, your shelves, your people, not stock images of someone else’s boutique. Shoppers can tell the difference instantly.
Found in “near me” searches
Local SEO and a properly set up Google Business Profile put your store in the map pack, where “bike shop near me” actually gets decided.
Fast on a phone on the street
Someone comparing two stores from the footpath won’t wait five seconds for a page to load. We build light and host in Australia.
Click-and-collect ready
A simple enquiry or reserve-and-collect flow that lands in your inbox, with no marketplace fees and no third-party portal.
Stores we build for
- Boutiques and fashion
- Homewares and gifts
- Bike shops
- Bookstores
- Florists
- Butchers and delis
- Grocers and fruit shops
- Pet supplies
- Toy stores
- Jewellers
- Hardware and garden
- Furniture stores
- Op shops and consignment
- Electronics and repair
- Music stores
Store not listed? Call us anyway. What brings shoppers through the door doesn’t change much.
What we have learned building websites for local retailers
Most local stores do not need an online shop; they need a website that gets people through the door. The searches that matter are 'is it open', 'where is it', 'do they have X' and 'where do I park', and they happen on a phone from the car or the footpath. We build retail sites so those answers are on the first screen, the Google Business Profile carries the same hours and address, and the map pack shows you for 'bike shop near me' or 'florist Preston' when it counts.
A product showcase without a checkout is often the right middle ground. Shoppers want to see the brands you stock, the ranges and what is new before they visit, and a simple browsable catalogue does that without the cost and admin of running a full online store. When a store is ready to sell online we add WooCommerce, but we do not push it on stores whose customers want to touch the product first.
Strip shopping in Melbourne is going through a change, with newer residents in suburbs like Reservoir, Coburg, Glenroy and Werribee who do not know the old traders and find everything by search. A retailer with a fast, current website and a well-maintained Google profile is often the only one on the strip with either, which is why these sites tend to produce results quickly. We also make the site easy to update yourself so holiday hours and new arrivals never fall out of date.
What it costs
Every quote is fixed before we start. All prices exclude GST.
A complete one-page site, plenty for a single shopfront.
- Live in a week
- Hours, location, ranges
- Sticky tap-to-call
- Stock enquiries to your inbox
Up to 7 pages, ranges, brands and store info.
- Live in 2 to 3 weeks
- AI Copywriting included
- Built for “near me” searches
- Local SEO structure and schema
Product showcases, click-and-collect, multiple stores.
- Product showcase built in
- Multi-store structure
- Third-party integrations
- Expanded page count
Larger builds, portals, custom functionality.
- Scoped to your requirements
- Custom functionality
- Dedicated project lead
- Fixed price before build
Ongoing care plan
WordPress updates, security, daily backups and uptime monitoring. Monthly content changes are included on our higher care plans.
Fixed before we start. No hourly surprises, no scope creep invoices.
Where we work
We build for retailers and local stores right across Melbourne, and work Australia-wide by phone, email and video.
Melbourne’s north
- Mernda
- Doreen
- South Morang
- Whittlesea
- Epping
- Mill Park
- Bundoora
- Craigieburn
- Reservoir
- Thomastown
- Preston
- Coburg
- Brunswick
- Northcote
Wider Melbourne
- Dandenong
- Ringwood
- Werribee
- Frankston
- Greater Victoria
- Australia-wide
Not local to us? That’s fine. A good chunk of our clients we’ve never met in person.
Recent projects
Over 600 websites built and more than 1,000 businesses supported since we started.

Hammers Gym
hammersgym.com.au

Brisbane’s Roofing Experts
highpointroofingsolutions.com.au

Global Sunsets
globalsunsets.com.au
Common questions
Yes. We build for boutiques, homewares stores, bike shops, florists and local retailers of every kind across Melbourne and greater Victoria. Over 600 websites built, more than 1,000 businesses supported.
A complete one-page store website is $1,699 + GST: hours, location, ranges and contact on one strong page.
Want pages for your brands and ranges? Small Business at $2,490 + GST gives you up to seven pages. Business Pro is $3,490 + GST where you want a product showcase or click-and-collect. The price is fixed before work starts.
One-page sites go live in a week. Small Business sites take two to three weeks from the day we have your photos, ranges and store details.
Every site ships with local SEO in place, with schema markup and fast load times. For retail, the map pack is where “near me” searches get decided and that usually moves within the first month or two.
Completely. You own the site, the domain and the content, and you can move providers whenever you like, no strings attached.
Yes. We build on WordPress so you can add new arrivals, change hours for holidays or update ranges yourself. Care plans from $32.95/month if you’d rather we did.
Social sells to followers; a website sells to searchers. “Gift shop near me” never lands on your Instagram, and your own site is the one place the algorithm can’t bury you.
Phone photos in good light do the job for most local stores: your real shelves and real stock. Send what you’ve got and we’ll make it work.
Yes. Care plans from $32.95/month cover WordPress updates, security, daily backups and uptime monitoring. Monthly content changes (like holiday hours and new ranges) are included on our higher care plans.
Ready to go?
Call us, or send a few details and we’ll come back with a fixed quote. No sales sequence, no discovery workshop.
VisualWeb · Mernda VIC 3754 · 1300 144 414 · info@visualweb.com.au