Melbourne · 20+ years · Based in Mernda

Web design for manufacturing and wholesale in Melbourne

You supply the industry. The website supplies the leads.

We build websites for Melbourne industry: manufacturers, fabricators, wholesalers, importers and distributors. One-page sites start at $1,699 + GST, enough for many niche operations. Catalogue and capability sites run $2,490 to $3,490 + GST.

Not a template factory. Not an agency that vanishes once the invoice clears.

Fixed price before we start. No hourly surprises.
4.9 ★★★★★
79 Google reviews
600+
websites built
1,000+
businesses supported
20+
years in business
1 week
to launch a one-pager

Complete one-page capability website
$1,699 + GST, live in a week

The essentials

What a manufacturer’s website actually needs

Buyers and procurement teams vet suppliers online before the first email. Here’s what we build in.

Capability, stated plainly

Machinery, capacity, tolerances, certifications and lead times: the exact facts a buyer needs to shortlist you, on the page, not buried in a PDF.

A page for every product line

One page saying “steel fabrication” won’t rank for “laser cutting Melbourne” or “custom pallet manufacturer”. A page per line and process will.

Photos from your actual floor

Your machines, your product, your warehouse. Real capability photographed beats stock factories, and buyers can tell the difference.

Certifications, front and centre

ISO, HACCP, Australian Made: the badges procurement filters by. Visible on every page, not just an about-us footnote.

Fast for buyers on the road

Reps and buyers check suppliers from utes, sites and warehouses on patchy 4G. We build light and host in Australia so the site keeps up.

RFQs that arrive with the details

A quote form that captures specs, quantities and deadlines, so your estimator replies with numbers, not questions.

Who we build for

Industries we build for

Industry not listed? Call us anyway. What wins B2B buyers online doesn’t change much.

Industry insight

What we have learned building manufacturing and wholesale websites

Manufacturing websites are read by a different kind of visitor. The person on your site is usually a purchasing officer, an engineer, a project manager or another business owner, often on a desktop during work hours, and they are trying to answer one question: can this supplier do the job to spec, on time, at a price that works. Marketing language gets in their way. Capability statements, materials, tolerances, capacities, certifications and lead times get them to the enquiry form.

Search behaviour in this sector is specific and low-volume, which is good news. 'CNC machining Melbourne', 'custom pallet manufacturer', 'food-grade packaging supplier' and 'steel fabrication Thomastown' might get a few dozen searches a month each, but nearly every one is a potential account rather than a browser. We build a page for each process, product line and material you offer so those searches land on a page that answers them, and we add the schema that helps Google understand you are a manufacturer, not a retailer.

Most of the manufacturers and wholesalers in Thomastown, Campbellfield, Somerton and Dandenong South have run for decades on reps and repeat accounts, and their websites reflect it: last touched years ago, capability buried in a PDF, no way to request a quote. A modern, fast site with real photos of the floor and a structured RFQ form is often the only one in the category, which is why these builds tend to move onto the first page quickly.

Pricing

What it costs

Every quote is fixed before we start. All prices exclude GST.

Small Business

Up to 7 pages: a page per product line or process.

$2,490
one-off, ex GST
Business Pro

Product catalogues, RFQ forms, multiple divisions.

$3,490
one-off, ex GST
Custom & Enterprise

Larger builds, portals, custom functionality.

From $7,500
scoped, ex GST

Ongoing care plan

WordPress updates, security, daily backups and uptime monitoring. Monthly content changes are included on our higher care plans.

From $32.95/month

Fixed before we start. No hourly surprises, no scope creep invoices.

Service area

Where we work

We build for manufacturers and wholesalers right across Melbourne, and work Australia-wide by phone, email and video.

Melbourne’s north

Wider Melbourne

Not local to us? That’s fine. A good chunk of our clients we’ve never met in person.

Our work

Recent projects

Over 600 websites built and more than 1,000 businesses supported since we started.

Web Design for Manufacturing & Wholesale Melbourne » VisualWeb

Hammers Gym

hammersgym.com.au

Web Design for Manufacturing & Wholesale Melbourne » VisualWeb

Brisbane’s Roofing Experts

highpointroofingsolutions.com.au

Web Design for Manufacturing & Wholesale Melbourne » VisualWeb

Global Sunsets

globalsunsets.com.au

Questions

Common questions

Yes. We build for fabricators, food manufacturers, wholesalers, importers and industrial businesses of every kind across Melbourne and greater Victoria. Over 600 websites built, more than 1,000 businesses supported.

A complete one-page capability website is $1,699 + GST: capability, products and certifications on one strong page.

Want a page per product line? Small Business at $2,490 + GST gives you up to seven pages. Business Pro is $3,490 + GST where you need a product catalogue or structured RFQ forms. The price is fixed before work starts.

One-page sites go live in a week. Small Business sites take two to three weeks from the day we have your capability details, product lists and photos.

Every site ships with SEO in place, with product line pages, schema markup and fast load times. B2B search terms are specific, which works in your favour: niche process and product searches often move within 30 to 60 days.

Completely. You own the site, the domain and the content. It is a business asset on your books, not a rented page.

Yes. We build on WordPress so your office can add products, update specs or post a stock notice. Care plans from $32.95/month if nobody has the time.

New buyers vet you before they answer a rep’s call, and procurement teams shortlist from search. A capability site works the territory your reps can’t reach, around the clock.

Phone photos of real machines, product and pallets do the job, because buyers want proof of capability, not art direction. Send what you’ve got and we’ll build around it.

Yes. Care plans from $32.95/month cover WordPress updates, security, daily backups and uptime monitoring. Monthly content changes (spec sheets, new lines, staff changes) are included on our higher care plans.

Ready to go?

Call us, or send a few details and we’ll come back with a fixed quote. No sales sequence, no discovery workshop.

VisualWeb · Mernda VIC 3754 · 1300 144 414 · info@visualweb.com.au

Contact us Call 1300 144 414