Web design for gyms and personal trainers in Melbourne
We build websites for Melbourne fitness: gyms, PTs, CrossFit boxes, martial arts schools and studios. One-page sites start at $1,699 + GST, right for a solo trainer or single studio. Multi-program sites run $2,490 to $3,490 + GST.
Not a template factory. Not an agency that vanishes once the invoice clears.
Complete one-page gym website
$1,699 + GST, live in a week
- Fixed quotes, no hourly billing
- You own the site and the domain
- Australian hosting available
- Local SEO from day one
What a gym website actually needs
Someone deciding to change their life at 11pm needs one clear next step. Here’s what we build in from the start.
A free-trial button on every screen
The decision to try a gym is impulsive. A trial or intro-offer button locked to the screen converts the moment before it passes.
A page for every program
One page saying “fitness classes” won’t rank for “boxing gym Epping” or “kids BJJ near me”. A page per program will.
Real members, real results
Transformations, testimonials and photos from your actual floor, not stock athletes. Proof beats promises.
A timetable that’s easy to find and read
Class times are the most-visited page on any gym site. Ours are mobile-first and simple to update when the schedule changes.
Fast on a phone mid-scroll
Your next member found you between Instagram posts. Five seconds to load and the motivation’s gone. We build light and host in Australia.
Trials and enquiries to your inbox
No CRM to log into, no portal. Trial requests and membership questions land in the email you already read.
Gyms we build for
- 24/7 gyms
- Personal trainers
- CrossFit boxes
- Martial arts and boxing
- Group fitness studios
- Strength and powerlifting
- Women’s-only gyms
- Kids sport and gymnastics
- Dance studios
- Climbing gyms
- Bootcamps
- Swim schools
- Sports clubs
- Online coaching
- Recovery and stretch studios
Not on the list? Call us anyway. What signs up members online doesn’t change much.
What we have learned building gym and personal trainer websites
Gym decisions are emotional and impulsive, and the website has to catch the moment. Someone decides at 11pm on a Sunday that this is the week they start, searches 'gym near me' or 'boxing classes Epping', opens two or three sites and signs up for a trial at the one that made it easiest. If the trial button is buried, the timetable is a PDF or the page takes five seconds to load, the motivation passes. We build gym sites around that single conversion, with the trial offer locked to the screen and the timetable readable on a phone.
Our work on Hammers Gym taught us how much the programs matter to search. A single 'classes' page cannot rank for boxing, Muay Thai, kids BJJ, strength and conditioning and group fitness at once, but a page for each program can, and each one speaks to a different kind of member. We build the program structure into every gym site and make the timetable and pricing simple for the team to update without waiting on anyone.
The other lesson is that Instagram and Google are partners, not rivals. Instagram builds the community and the proof; Google catches the person who has never heard of you and is ready to start. The website connects the two, showing real members and real sessions, feeding the Google Business Profile and turning the 'gym near me' search into a trial booking. That is the job we build it for.
What it costs
Every quote is fixed before we start. All prices exclude GST.
A complete one-page site, right for a solo PT or studio.
- Live in a week
- Programs, timetable, trials
- Sticky tap-to-call
- Trial requests to your inbox
Up to 7 pages: a page per program you run.
- Live in 2 to 3 weeks
- AI Copywriting included
- Program pages for local SEO
- Local SEO structure and schema
Timetables, membership integrations, multiple locations.
- Timetable and class booking
- Multi-location structure
- Third-party integrations
- Expanded page count
Larger builds, portals, custom functionality.
- Scoped to your requirements
- Custom functionality
- Dedicated project lead
- Fixed price before build
Ongoing care plan
WordPress updates, security, daily backups and uptime monitoring. Monthly content changes are included on our higher care plans.
Fixed before we start. No hourly surprises, no scope creep invoices.
Where we work
We build for gyms and fitness businesses right across Melbourne, and work Australia-wide by phone, email and video.
Melbourne’s north
- Mernda
- Doreen
- South Morang
- Whittlesea
- Epping
- Mill Park
- Bundoora
- Craigieburn
- Reservoir
- Thomastown
- Preston
- Coburg
- Brunswick
- Northcote
Wider Melbourne
- Dandenong
- Ringwood
- Werribee
- Frankston
- Greater Victoria
- Australia-wide
Not local to us? That’s fine. A good chunk of our clients we’ve never met in person.
Recent projects
Over 600 websites built and more than 1,000 businesses supported since we started.
Hammers Gym
hammersgym.com.au
Brisbane’s Roofing Experts
highpointroofingsolutions.com.au
Global Sunsets
globalsunsets.com.au
Common questions
Yes. We build for gyms, PTs, CrossFit boxes, martial arts schools and studios across Melbourne and greater Victoria, including Hammers Gym, one of our recent projects. Over 600 websites built, more than 1,000 businesses supported.
A complete one-page gym website is $1,699 + GST: programs, timetable and a trial button on one strong page.
Want a page per program? Small Business at $2,490 + GST gives you up to seven pages. Business Pro is $3,490 + GST where you need class booking or membership integrations. The price is fixed before work starts.
One-page sites go live in a week. Small Business sites take two to three weeks from the day we have your programs, timetable and photos.
Every site ships with local SEO in place, with program pages, schema markup and fast load times. “Gym near me” searches get decided in the map pack and that usually moves within the first month or two.
Completely. You own the site, the domain and the content, and everything comes with you if you ever rebrand or move.
Yes. We build on WordPress so your team can update the timetable, add a coach or change pricing without waiting on anyone. Care plans from $32.95/month if you’d rather train than type.
Instagram warms people up; Google catches them when they’re ready. “Boxing gym near me” at 11pm never lands on your feed, and your site is the one channel the algorithm can’t throttle.
Phone shots of real sessions (sweat, chalk, actual members) beat polished stock athletes every time. Send what you’ve got and we’ll build around it.
Yes. Care plans from $32.95/month cover WordPress updates, security, daily backups and uptime monitoring. Monthly content changes, including timetable tweaks, are included on our higher care plans.
Ready to go?
Call us, or send a few details and we’ll come back with a fixed quote. No sales sequence, no discovery workshop.
VisualWeb · Mernda VIC 3754 · 1300 144 414 · info@visualweb.com.au