Web design for accountants and bookkeepers in Melbourne
We build websites for Melbourne firms: accountants, bookkeepers, tax agents, SMSF specialists and advisers. One-page sites start at $1,699 + GST, which is plenty for many sole practitioners. Multi-service firm sites run $2,490 to $3,490 + GST.
Not a template factory. Not an agency that vanishes once the invoice clears.
Complete one-page firm website
$1,699 + GST, live in a week
- Fixed quotes, no hourly billing
- You own the site and the domain
- Australian hosting available
- Local SEO from day one
What an accounting firm website actually needs
Clients hand you their finances, so the website has to earn that trust first. Here’s what we build in.
Credibility above the fold
CPA, CA or IPA credentials, registered tax agent number and years in practice: the things a prospective client scans for before they decide to call.
A page for every service
One page saying “accounting services” won’t rank for “SMSF accountant Craigieburn” or “BAS agent near me”. A page per service will.
Copy that speaks client, not accountant
Nobody searches “Division 7A advice”. They search “can I borrow money from my company”. We write plain-English copy that matches how clients actually ask.
Lead capture that suits how you work
A short enquiry form plus a calendar link for a 15-minute chat, because new clients rarely ring a firm cold any more.
Fast, secure and professional
A slow or dated site reads as a slow or dated firm. Australian hosting, SSL and a clean build that loads in a blink.
Built to convert referrals
Most new clients are referred, and every referral checks your website before calling. The site’s one job is to confirm the recommendation.
Firms we build for
- Accountants
- Bookkeepers
- Tax agents
- BAS agents
- SMSF specialists
- Financial advisers
- Mortgage brokers
- Auditors
- Payroll services
- Business advisory
- Virtual CFOs
- Insolvency practitioners
- Forensic accountants
- Grant consultants
- Company secretaries
Speciality not listed? Call us anyway. What wins clients online doesn’t change much between firms.
What we have learned building accounting and bookkeeping websites
Accounting clients are choosing someone to trust with their money, and they make that choice quietly, usually after a referral and usually by looking at the website before they call. The site's job is to confirm what the referrer said: that you are qualified, established, approachable and clear about what you do. Credentials above the fold, a plain description of services and a team page with real faces do more for an accounting firm than any amount of design flourish.
The search side rewards plain language. Nobody types 'Division 7A' or 'small business CGT concessions'; they type 'accountant for tradies', 'bookkeeper Epping', 'SMSF accountant near me' or 'how much tax on selling my business'. We write service pages that meet those searches in the words clients use, then structure the site so each service can rank on its own. Local terms are less competitive than city-wide ones, and for a firm in Mill Park or Greensborough that is where the new clients come from.
Tax time is the other pattern. Enquiries spike from June to September, and the firms that do best are the ones whose sites can be updated in minutes with deadlines, rates and a clear 'new clients welcome' message. We build on WordPress so your practice manager can do that, add a calendar link for a short first conversation because few people cold-call a firm any more, and set up the Google Business Profile so a name search shows the right office and the right reviews.
What it costs
Every quote is fixed before we start. All prices exclude GST.
A complete one-page site, plenty for many sole practitioners.
- Live in a week
- Services, credentials, contact
- Sticky tap-to-call
- Enquiry form to your inbox
Up to 7 pages: a page per service you offer.
- Live in 2 to 3 weeks
- AI Copywriting included
- Service pages for local SEO
- Local SEO structure and schema
Appointment booking, portal links, multiple offices.
- Calendar booking built in
- Multi-location structure
- Third-party integrations
- Expanded page count
Larger builds, portals, custom functionality.
- Scoped to your requirements
- Custom functionality
- Dedicated project lead
- Fixed price before build
Ongoing care plan
WordPress updates, security, daily backups and uptime monitoring. Monthly content changes are included on our higher care plans.
Fixed before we start. No hourly surprises, no scope creep invoices.
Where we work
We build for accountants and bookkeepers right across Melbourne, and work Australia-wide by phone, email and video.
Melbourne’s north
- Mernda
- Doreen
- South Morang
- Whittlesea
- Epping
- Mill Park
- Bundoora
- Craigieburn
- Reservoir
- Thomastown
- Preston
- Coburg
- Brunswick
- Northcote
Wider Melbourne
- Dandenong
- Ringwood
- Werribee
- Frankston
- Greater Victoria
- Australia-wide
Not local to us? That’s fine. A good chunk of our clients we’ve never met in person.
Recent projects
Over 600 websites built and more than 1,000 businesses supported since we started.
Hammers Gym
hammersgym.com.au
Brisbane’s Roofing Experts
highpointroofingsolutions.com.au
Global Sunsets
globalsunsets.com.au
Common questions
Yes. We build for accountants, bookkeepers, tax agents, SMSF specialists and advisory firms across Melbourne and greater Victoria. Over 600 websites built, more than 1,000 businesses supported.
A complete one-page firm website is $1,699 + GST: services, credentials and contact on one strong page.
Want a page per service? Small Business at $2,490 + GST gives you up to seven pages. Business Pro is $3,490 + GST where you need appointment booking or client portal links. The price is fixed before work starts.
One-page sites go live in a week. Small Business sites take two to three weeks from the day we have your content and service list. We handle the copywriting.
Every site ships with local SEO in place, with service pages, schema markup and fast load times. Accounting is a competitive search space, so rankings build over 60 to 90 days, but referral-check traffic converts from day one.
Completely. You own the site, the domain and the content, with no lock-in contracts and no held-hostage hosting.
Yes. We build on WordPress and hand over a site you can edit: update services, add staff, post a tax-time notice. Care plans cover it from $32.95/month if you’d rather not.
Referrals still check you out first. Almost every referred client visits your website before making contact, and a dated site, or no site, plants doubt at exactly the moment they were ready to call.
You don’t need many. A team photo and a shot of the office are plenty. A firm’s site earns trust through credentials and clarity, not galleries.
Yes. Care plans from $32.95/month cover WordPress updates, security, daily backups and uptime monitoring. Monthly content changes (handy when deadlines and rates change at tax time) are included on our higher care plans.
Ready to go?
Call us, or send a few details and we’ll come back with a fixed quote. No sales sequence, no discovery workshop.
VisualWeb · Mernda VIC 3754 · 1300 144 414 · info@visualweb.com.au